Privacy Policy AT DERMACARE MEDICAL AESTHETICS

Our Website Privacy Policy

Dermacare understands the necessity of protecting the privacy of your data when you visit our website. The following outlines how we protect your personal information collected with your visit to our site. Dermacare may update our statement on occasion as new programs, services and processes are implemented.

Dermacare does not collect information, including email addresses, from you without asking first. In some instances, we may request you to supply information personally, which could include contact information like your email, street address, phone number or other information. This serves to personalize your visit to our site to make it more beneficial for you. It is completely voluntary for you to provide this information, but when you do, we make the assumption you have agreed to our use of that data under accordance with this privacy policy.

Dermacare does not intentionally use, collect or disclose patient information on its website that is personally identifiable. You should not post information on our website that could be used to identify you. If we discover we have personal information, we will begin the process to delete the date as quickly as possible.

You must be at least 18 years old to receive permission from us to use our website. We will not intentionally or knowingly collect personally identifiable information about visitors under the age of 18.

When Information is Provided

When you share information with us voluntarily, that is implied consent for the collection and use of your data by our practice. Dermacare will not rent or sell personal data we collect on this website to anyone.

Dermacare may offer the option to register or purchase products online. During the transaction, it is possible that personal information will be collected. If that is the case, we may share that information with other parties to accommodate support services like credit card authorization or fulfillment of your order. By voluntarily giving us that information, you give Dermacare permission to provide your data to the third parties that provide these services. You also agree not to hold Dermacare responsible for any of the actions or omissions of these third parties.

Dermacare may also collect non-personal information provided by your browser when you request a page view from your server. This information may include your browser time, IP address and access times. Dermacare uses this information for supporting website operations and to evaluate traffic patterns for our website.

Some of the statistics Dermacare may collect and use includes volume, traffic patterns, referral sources, login activity and other information related to our website to support our operations. The information may be shared with third parties, but will not include personally identifiable data of any kind. Dermacare may disclose information in special cases where required, such as: 1. Follow legal requirements; 2. Defend or protect our property and rights: 3. Enforce our Terms and Conditions of Use; 4. Protect our users’ interests.

Occasionally, Dermacare may be required by law enforcement or the legal system to provide personal information to the appropriate authorities. This information will be disclosed with a court order, subpoena or to otherwise cooperate with an investigation conducted by law enforcement. Dermacare reserves the right to report activities we believe to be unlawful to the proper authorities or law enforcement agencies.

Dermacare reserves the right to send mail or email regarding products or services to the personal information you have voluntarily provided. If you do not wish to receive these communications, we will provide instructions to easily indicate that desire as well.

Use of Cookies

Dermacare may use Internet technology known as “cookies” to identify your device so we can offer appropriate website features to you that are compatible with that device. Cookies also provide us information about whether you have visited our website in the past. They do not allow us to collect your email address or other information from your hard drive. Dermacare may use memory-based cookies to authenticate some of our website applications. The control of your browser settings remains with you, as you can choose to accept all cookies, reject all cookies, or receive notifications when a cookie is sent. If you set your browser to reject cookies, you may not be able to use all the features of our website that require them.

Dermacare reserves the right to utilize Google products like Google Display Network Impression Reporting, Remarketing with Google Analytics, Google Analytics Demographics, DoubleClick Campaign Manager or Interest Reporting. You may choose to opt out of Google Analytics for Display Advertising and customize Google Display Network ads using Google’s Ads Settings. You can also utilize the Google Analytics Opt-Out Browser Add On if you choose to prevent having your data used by Google Analytics.

Dermacare will not initiate merging of your personal information with non-personal data collected from Display Advertising features based on the DoubleClick cookie unless we give you clear notice and you provide your consent for such action.

Dermacare may use Remarketing with Google Analytics for online advertising. In addition, third-party vendors may insert ads for our practice on different sites on the Internet. This does include Google. Both Dermacare and third-party vendors may also use first-party cookies (including the Google Analytics cookie) and other third-party cookies (including the DoubleClick cookie) alone or in combination to optimize, inform and serve ads based on your previous visits to our website.

Dermacare and third parties, including Google, may also use both first-party and third-party cookies, alone or in combination, to determine how ad impressions, other uses of ad services and interactions with these services are related to our website visits. Dermacare may also use information from Google’s Interest-based advertising or data from its third-party audience, which might include age, gender and interests. Date will be combined with Google Analytics to provide general profiles about visitors and determine how visitors might use the site. This information can then be used to improve the content, marketing and design of the website, as well as services and products offered here.

Dermacare may use the Facebook.com “conversion tracking pixel” to determine whether Facebook’s advertisements are effective for marketing purposes. This tool allows us to gather information on users’ actions after the user is directed to a third-party website through a click on a Facebook ad on this website. The data we collect with this tool does not include personally identifying information. However, Facebook may use this information according to Facebook’s Data Policy to show you advertisement on both Facebook.com and third-party websites that might be of interest to you. A cookie may be used to facility ad displays by both Facebook and its partners.

Dermacare may also use Twitter.com products tailoring audiences and conversion tracking. The products connect data from Twitter’s advertising network to your own actions performed on the website. To learn more about the type of information collected, refer to Twitter’s Privacy Policy.

Links to Additional Websites

Dermacare’s website contains links to other sites. While we try to only link to sites that share a high respect for privacy, Dermacare is not responsible for privacy policies held by other websites. If you have questions about this statement, you should contact us at 11770 Bernardo Plaza Court, Ste 201, San Diego, CA 92128.

Privacy Policy

This notice describes how medical information about you may be used and disclosed and how you can get access to this information. Please review it carefully. If you have any questions about this Notice, please contact our Privacy Contact.

This Notice of Privacy Practices describes how we may use and disclose your protected health information to carry out treatment, payment or health care operations and for other purposes that are permitted or required by law. It also describes your rights to access and control your protected health information. “Protected health information” is information about you, including demographic data that can be used to identify you and that relates to your past, present or future physical or mental health or condition and related health care services.

We are required to abide by the terms of this Notice of Privacy Practices. We may change the terms of our notice at any time. The new notice will be effective for all protected health information that we maintain at that time. Upon your request, we will provide you with any revised Notice of Privacy Practices; you may request this by calling our office and requesting that a revised copy be sent to you in the mail, or asking for one at the time of your next appointment.

UNDERSTANDING YOUR HEALTH RECORD/INFORMATION

Each time you visit a healthcare provider, a record of your visit is made. Typically, this record contains your symptoms, examination, and test results, diagnosis, treatment, and a plan for future care of treatment. This information, often referred to as your health or medical record, serves as a:

  • Basis for planning your care and treatment;
  • Means of communications among the many health professionals who contribute to your care;
  • Legal document describing the care you received;
  • Means by which you or a third-party payer can verify that services billed were actually provided;
  • Source of data for medical research;
  • Source of information for public health officials charged with improving the health of the nation;
  • Source of data for facility planning and marketing;
  • A tool with which we can assess and continually work to improve the care we render and the outcomes we achieve.

Understanding what is in your record and how your health information is used helps you to:

  • Ensure its accuracy;
  • Better understand who, what, when, where and why others may access your health information;
  • Make more informed decisions when authorizing disclosure to others.

YOUR HEALTH INFORMATION RIGHTS

Although your health record is the physical property of the healthcare practitioner or facility that compiled it, the information belongs to you. You have the right to:

  • Request a restriction on certain uses and disclosures of your information;
  • Obtain a paper copy of the notice of information practices upon request;
  • Inspect and obtain a copy of your health record;
  • Amend your health record;
  • Obtain an accounting of disclosures of your health information;
  • Request communications of your health information by alternative means or at alternative locations;
  • Revoke your authorization to use or disclose health information except to the extent that action has already been taken

This organization is required to:

  • Maintain the privacy of your health information;
  • Provide you with a notice as to our legal duties and privacy practices with respect to information we collect and maintain about you;
  • Abide by the terms of this notice;
  • Notify you if we are unable to agree to a requested restriction;
  • Accommodate reasonable requests you may have to communicate health information by alterative means or at alternative locations.

OUR RESPONSIBILITIES

We will not use or disclose your health information without your authorization, except as described in this notice. If you believe your privacy rights have been violated, you can file a complaint with our Privacy Contact or with the Secretary of Health and Human Services. There will be no retaliation for filing a complaint. You may contact our Privacy Contact for information about the complaint process.

EXAMPLES OF DISCLOSURES FOR TREATMENT, PAYMENT AND HEALTH OPERATIONS

We will use your health information for treatment: For example: Information obtained by a practitioner or other member of your healthcare team will be recorded in your record and used to determine the course of treatment that should work best for you. We may provide your physician or a subsequent healthcare provider with copies of various reports that should assist him or her in treating you.

We will use your health information for payment: For example: A bill may be sent to your or a third-party payer. The information on or accompanying the bill may include information that identifies you, as well as your diagnosis, procedures ,and supplies used.

Business associates: There are some services provided in our organization through contacts with business associates. Examples include our billing service and a copy service we use when making copies of your health record. When these services are contracted, we may disclose your health information to our business associates so that they can perform these job(s) and bill you or your third-party payer for services rendered. To protect your health information, however, we require the business associate to appropriately safeguard your information.

Notification: We may use or disclose information to notify or assist in notifying a family member, personal representative, or another person responsible for your care, your location, and general condition.

Communication with family: Health professionals, using their best judgment, may disclose to a family member, other relative, close personal friend, or any other person you identify, health information relevant to that person’s involvement in your care or payment related to your care.

Research: We may disclose information to researchers when their research has been approved by an institutional review board that has reviewed the research proposal and established protocols to ensure the privacy of your health information.

Funeral directors: We may disclose health information to funeral directors consistent with applicable law to carry out their duties.

Organ procurement organizations: Consistent with applicable law, we may disclose health information to organ procurement organizations or other entities engaged in the procurement, banking or transplantation of organs for the purpose of tissue donations and transplant.

Marketing: We may contact you via phone, email, and SMS text to provide appointment reminders or information about treatment alternatives or other benefits, promotions, and services that may be of interest to you.

Fundraising: We may contact you as part of fundraising efforts.

Food and Drug Administration(FDA): We may disclose to the FDA health information relative to adverse events with respect to food, supplements, product and product defects, or post-marketing surveillance information to enable product recalls, repairs, or replacement.

Workers Compensation: We may disclose health information to the extent authorized by and to the extent necessary to comply with laws relating to Workers Compensation or other similar programs established by law.

Public health: As required by law, we may disclose your health information to public health or legal authorities charged with preventing or controlling disease, injury, or disability.

Correctional institution: Should you be an inmate of a correctional institution, we may disclose to the institution or agents thereof health information necessary for your health and safety of other individuals.

Law enforcement: We may disclose health information for law enforcement purposes as required by law or in response to a valid subpoena.

Federal law makes provision for your health information to be released to an appropriate health oversight agency, public health authority or attorney, provided that a work force member or business associate believes in good faith that we have engaged in unlawful conduct or have otherwise violated professional or clinical standards and are potentially endangering one or more patients, workers, or the public.

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